OUR HISTORY

Started in April 2014 1589 Core started with a quick service restaurant by the name, 1589 Express (today known as Airr toast University), in ICG University in Jaipur. One key feature of our ICG Airr toast outlet is that 100% of our people are hearing and speech impaired. These differently-abled members of our team are invaluable assets that have resulted in a variety of gains from customer satisfaction to the balance sheet.

PEOPLE

Our people are our biggest asset and thus we take great interest their well being including pay, work environment, tools, training, autonomy, entrepreneurship opportunities, and a variety of incentives and benefits most important of which is the opportunity to earn a direct share of the revenue.

Also a very important element of our training is the opportunity to sit regular 10-day Vipassana courses.

We understand that maintaining a Gender balance is key to our success.

Over 10% of our people are hearing and speech impaired. These differently-abled members of our team are invaluable assets that have resulted in a variety of gains from customer satisfaction to the balance sheet.


GENE



To create a business with the foundation of morality that positively impacts the life of every individual or environment that we come in contact with. To have a culture of high performance and extreme attention to detail along with strong values to reach the highest heights in whatever business we do. By doing so we hope to inspire other individuals/ businesses along the same healthy path.


  • PURPOSE

    To Inspire Morality In Business

    To create a business with the foundation of morality that positively impacts the life of every individual or environment that we come in contact with.

    To have a culture of high performance & extreme attention to detail along with strong values to reach the highest heights in whatever business we do.

    By doing so we hope to inspire other individuals/ businesses along the same healthy path.

  • 5 SILAS/ CORE BUSINESS MORALS

    To abstain from serving any being on our menu

    To abstain from stealing

    To abstain from sexual misconduct

    To abstain from telling lies

    To abstain from serving intoxicants


  • Simple

    Simple menu
    Simple recipes
    Simple and honest communication
    Simple operating standards
    Simplicity in our attitude and behavior
    Simplicity in our purpose

    Smile

    Smile and take pride in what we do
    Smile as soon as we see the customer
    Smile while serving the order
    Smile and give a fond farewell when the customer is leaving
    Smile and treat each other with respect